Las Olas Boulevard Six-Month Safety Improvements Demonstration Project



The Las Olas Boulevard Six-month Safety Improvements Demonstration Project is part of an overall Community Investment Plan that includes safety and traffic calming improvements within the Colee Hammock neighborhood, and additional safety and traffic flow improvements along S.E. 15th Avenue. The goal of the Las Olas Boulevard Demonstration Project is to create a safer connection for everyone traveling on the Boulevard, regardless of travel mode, while balancing the needs of our neighbors, business owners, and guests.

New Road Markings and Signs
General Project Information
Designated Rideshare Zones
Designated Loading/Unloading Zones

New Road Markings and Signs

Bike lane sign/Bike man with arrow marking

The beginning and end of bicycle lanes are indicated by these signs. These dedicated spaces may not be used by motor vehicles to stop, load/unload, or park.

Sharrow marking/ Bikes may use full lane sign

The sharrow symbol lets people riding bicycles know where to ride safely and alerts people driving to expect bicyclists in the travel lane. Bicyclists are allowed to use the full travel lane and motorists must leave 3 feet between their vehicles and people biking.

Bike Box20180112_121424 Low Res

The new bike box, located at the traffic signal on S.E. 15th Avenue, gives people riding bikes a safe and visible way to get ahead of vehicles at the intersection during the red light phase. Read the "Get Behind It" brochure pdf to learn how to use a bike box.

Green Painted Areas

Within this demonstration project, the bright green coating is installed where the bike lanes 20180112_120037 low resmeet roadway intersections and driveways to create awareness for those driving and biking. Also, the bright green indicates that those driving must yield to those who are biking.

Blue Painted Areas

Pavement painted with light blue indicates that an area is reserved for future placemaking uses such as parklets, sidewalk extensions, and landscaping. The vertical delineators installed along the outside edge of the blue areas emphasize that people driving should not drive in these areas.

Bike Parking Left/Right Sign

This sign informs people driving and riding bicycles where they should be biking or parking.  Vehicles should never park in a bike lane.

Bikes Wrong Way

This sign informs people biking that they must ride in the same direction as those driving.

Radar Sign (Emoji)

The emoji radar sign educates driving behaviors through visual feedback. For people driving at or below the 25 miles per hour speed limit, the sign will flash a green happy face and the speed at which they are traveling.  People who are speeding will see a sad red face and the speed at which they are traveling.

General Project Information

What is the Las Olas Boulevard Safety Improvements Demonstration Project?

The Las Olas Boulevard projects demonstrate opportunities to increase safety for all users while connecting Las Olas Boulevard to Fort Lauderdale Beach. The traffic safety principles of Vision Zero informed the design of the Las Olas Boulevard project and were implemented with national and local engineering standards and best practices.

How is the new roadway safer for all users of Las Olas Boulevard, including those who drive, share a ride, people walking, people biking and people making deliveries?

For those who drive

  • Travel speeds are lower along the corridor reducing the chance of severe crashes and fatalities on the roadway.
  • The demonstration project also allows people driving to move efficiently by allocating different areas for all the users that previously shared the asphalt space, like people making deliveries, people dropping off or picking up passengers or goods, and people that bike at slower speed.

For those who walk

  • The reduced travel speed on the corridor will reduce the chance of severe crashes and fatalities.
  • The crosswalks at the S.E. 13th Avenue and S.E. 15th Avenue intersections feature reduced crossing distance for those walking, and an advance stop bar on both sides of the intersection to provide greater pedestrian visibility for those driving, complementing the ladder crosswalk marking (high-visibility). The crosswalk at S.E. 13th Avenue has existing pedestrian-actuated in-roadway flashing lights.

For those who bike

  • A designated bike lane is provided to people who are interested in biking but are concerned with biking with moving vehicles.
  • The new bike lanes provide a safer, low-stress biking experience by providing protection from moving vehicles with physical elements such as rubber curbs, delineators, and parked cars. Cities in other parts of the country that have installed protected bike lanes noticed a reduction in crashes compared to conventional bike lanes, or those without a physical separation.

For those sharing a ride and making deliveries

  • Designated rideshare zones on Las Olas Boulevard offer safer areas for drivers to pull in and drop off passengers. The zones also provide a safer waiting area on the sidewalk. This initiative intends to discourage unsafe practices such as double parking or stopping in the travel lane to pick up or drop off passengers.
  • Designated loading/unloading areas on the side streets.

For business owners

  • Bike infrastructure increases the number of people biking, which increases retail sales. Cities that have installed protected bike lanes saw an increase in retail sales when compared to similar corridors without bike lanes. (Source: NYDOT, Protected Bicycle lanes in NYC, September 2014.)

Why use temporary materials? What are the benefits?

Demonstration projects using temporary materials are used by many cities as a cost-effective tool to quickly implement safety improvements and evaluate their effectiveness before proposing permanent improvements.

Temporary materials used for the duration of the demonstration include vertical green delineators, stop bars, and rubber curbs to offer a physical buffer between vehicles and people riding bikes. Light blue paint on the asphalt indicates future pedestrian or landscape areas, and bright green coating at driveways and intersections raises awareness for both people driving and biking.

Benefits of using temporary materials for this six-month demonstration project are:

  • Quick installation: The project was installed in four weeks compared to a full reconstruction project, which would talk approximately 12 to 18 months.
  • Cost-effective: The cost to install the demonstration project was 2-5% compared to a complete roadway reconstruction project.

Were there other initiatives unveiled as part of the safety improvements project?

Yes. In addition to the various infrastructure improvements, three public-private partnerships were created to increase safety for neighbors sharing a ride or making deliveries on Las Olas Boulevard. Multiple loading and unloading zones were identified on the side streets of Las Olas Boulevard, and designated rideshare pickup and drop-off zones were created to elevate safety and improve traffic flow.

UPS launched an eBike in December 2017 that uses the new bike lanes along Las Olas Boulevard to make deliveries. The eBike reinforces the City’s commitment to its Green Your Routine program, which is geared toward achieving the City’s sustainability goals, and Vision Zero Fort Lauderdale, a citywide initiative to reduce traffic deaths and serious injuries on our streets to zero.

What will happen at the end of the six-month demonstration period?

At the conclusion of the safety improvements demonstration project, an evaluation report along with recommendations for next steps will be presented to the City Commission this summer for consideration.

What is the evaluation criteria for the demonstration project?

Evaluation criteria for the safety demonstration project will include:

  1. Statistics on crashes and injuries for motorists, pedestrians, and bicyclists;
  2. The number of people driving and biking;
  3. User satisfaction;
  4. Input from business owners, neighbors, and the City’s first responders.

The evaluation of the rideshare and loading zone initiatives will include input from delivery service and rideshare providers and business owners along the corridor. Recommendations to the Commission will include required City ordinance changes and a mitigation plan for any parking revenue impacts.

Where can I provide my input and comments?

A survey will be available on the City's website in March 2018.

Designated Rideshare ZonesRideshare-24x30-Quantity 4

What are the designated rideshare zones?

The designated rideshare pickup and drop-off zones are areas designated for drivers and those sharing a ride. The designated zones are marked with signs, and the curb is marked with reflective yellow paint. 

Why were rideshare zones created?

The City partnered with Lyft, Uber, Yellow Cab, and the Las Olas Boulevard Association to introduce the rideshare zones to offer a safer space for drivers and those sharing a ride. The new zones will help improve traffic flow by preventing unsafe behaviors such as double parking or stopping in the travel lane to pick up or drop off passengers.

Where are the rideshare zones?

The rideshare signs identify zones that are designated for taxi and rideshare passenger pickup and drop-off. The zones are located in the following three areas on Las Olas Boulevard:

Zone 1 – West of S.E. 8th Avenue on the north side of Las Olas Boulevard (in front of American Social Restaurant)

Zone 2 – West of S.E. 11th Avenue on the south side of Las Olas Boulevard (in front of Louie Bossi’s Ristorante and Pizzeria)

Zone 3 – East of S.E. 13th Avenue on the north side of Las Olas Boulevard (next to Rocco’s Tacos and Tequila Bar)

Designated Rideshare Zones Map

Who can use the rideshare zones?

Rideshare Zones are intended only for passenger vehicles picking up or dropping off passengers. Anyone sharing a ride, including taxis, Uber, Lyft, Yellow Cab, or private vehicles may use the rideshare zones to drop-off and pick up passengers.

Drivers must pull forward into the designated area, drop off or pick up the passenger, then, no later than five minutes, safely pull out of the rideshare zone.

How long can passenger vehicles access the rideshare zone?

People picking up or dropping off may not wait for more than five (5) minutes as per the City’s code Section 26-136.

When can rideshare users utilize the designated zones?

The hours of operation for the rideshare zones are Monday through Thursday, 5 p.m. to 3 a.m., and Friday 11 a.m. through Monday 3 a.m. Metered parking is available outside the hours.

Designated Loading/Unloading Zones Loading and Unloading-24X30-Quantity 8

What are the new Loading and Unloading zones? luz

Designated loading and unloading zones areas are allocated for safer loading and unloading activities on Las Olas Boulevard and discourage unsafe practices, such as double parking and stopping and unloading on the travel lane. The new zones are marked with signs, the curb is marked with reflective yellow paint, and the area is hatched yellow with "loading zone" markings.             

Where are the loading and unloading Zones?

The newly designated loading zones are on the side streets along Las Olas Boulevard. Existing loading areas along the alleyway and on Las Olas Boulevard will continue to be available.

 Designated Loading and Unloading Zones

Who can use the loading and unloading zones?

Delivery and freight services vehicles such as UPS, FedEx, Cheney Brothers, etc. may use the designated loading zones while engaging in loading and unloading activities.

How long can a delivery service vehicle access the loading zones?

Drivers may stop in the loading zones for loading and unloading for no longer than 30 minutes per Section 26-137 of the City's Code of Ordinances. 

When can delivery vehicles utilize the designated zones?

The new loading zones are available every day from 3 a.m. to 5 p.m. Outside of these hours, some of these space may be for metered parking. Please note, the timing of the existing loading zones on Las Olas Boulevard varies and must be verified on the posted signage.